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June 18, 2021
According to vendhq.com, 40% of customer in-store purchases are impulse buys – items the customer hadn’t planned on buying when they went to the store that day. ​​To take advantage of these impulses, brick-and-mortar stores will position certain items they want to move in high volume near checkout stands. ​​Impulse buying shouldn’t surprise any of us. It’s...
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